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"Viewers retain 95% more of a message when they watch it on video, compared to 10% when they read it in text. YouTube is second behind Google as the most popular site" Video messaging has taken over the internet. No-where is

"The audience is given backstage access to turn into a “silent passenger” within the narrative, uncovering and discovering the product together with the characters." Selecting which type of video filming approach you want to adapt can make or break a great project.

" It says that “ideas don’t sell themselves,” but rather, they are sold through persuasion. You might have the greatest product ever, but if you can’t explain it very well, it won’t succeed." Let’s consider that your company has a distinctive

"Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text." Let’s accept that you don’t know much about video, but are aiming to run a business this year. So, why must

" What message you are really trying to convey? If you can describe that in a few sentences, you’re ready to tell a great story. You’ll soon be able to express ideas and engage with people." People react to direct, emotional stories. They

" Before starting building out your plan, have a clear understanding of your business strategy. How your plan communicates to potential clients?" You’ve probably digested the idea that “video strategy” includes research and marketing. Meticulous planning to pitch a given video

" In most cases, you'll want your potential clients to do something with the information that you give them. Sometimes your goal is just to notify, but most of the time you're going to be aiming to inspire action. " Picture

"Your video can be about absolutely anything, so let your creativity flow and see what ideas you produce. However, make sure that before you start video production that there is a clear purpose." Video marketing should not be a one-size-fits-all venture.

" Studies show that 3 in 5 people use email on-the-go. Due to such high numbers, it is vital that videos are formatted properly." A Frequent problem that video advertising presents for businesses is the sometimes incompatibility of embedded videos on